LAHORE: The 33rd death anniversary of Pakistani film star and icon, Waheed Murad was observed on Wednesday.

An actor, producer and script writer, Waheed Murad was famous for his charming expressions, attractive personality, tender voice and unusual talent for acting.

According to media reports, he is considered as one of the most famous and influential actors of South Asia and is often referred to as “Chocolate Hero”.

Born in Karachi, Sindh, he started his film career as cameo in 1959 in the film Saathi when he was 21 years old.

His naughty facial gestures, bold romanticism and alluring performance style during picturization of songs made him immensely popular.

During the 1960s and early 1970s, he produced films like Insaan badalta hai (1961) (his first film as producer), Armaan (1966), Ehsaan (1967), Naseeb apna apna (1970) and Mastana mahi (Punjabi film of 1971). However, after Mastana Mahi he produced no film except Hero which was produced in the 1980s and was released after his death.